STRATEGIC PLANNING/SWOT ANALYSIS

What is Strategic Planning?

Strategic planning is an organizational management tool used to:

set priorities,
focus energy and resources,
strengthen operations,
ensure that employees and other stakeholders are working toward common goals,
establish agreement around intended outcomes/results,
assess and adjust the organization's direction in response to a changing environment.

Strategic planning produces decisions and actions that guide what an organization is, who it serves, what it does, and why it does it, with a focus on the future. Community Bank Solutions can help you with an effective strategic planning that will lay out where an organization is going and the actions needed for success.

Having a formal Strategic Plan communicates to the entire organization its goals, the actions needed to achieve those goals and other critical elements developed during the planning exercise. A SWOT Analysis reflecting your bank's strengths, weaknesses, opportunities and threats helps to focus on your bank's strengths, minimize threats and take advantage of opportunities available.

Additionally the Strategic Plan is following by strategic management and reporting ongoing activities and processes that align with your mission and vision. These management activities helps to monitor strategic performance and enables the plan to grow as requirements and circumstances change.

Examples of Strategic Planning Initiatives

Develop Officer Calling Program
Review and analyze branch hours/transaction volume
Develop Board Reports
Payroll Cards - new product
Online Banking
FACT Sheets for all products - assist employees with product features/benefits
Risk Assessments for ACH Origination and Remote Deposit Capture
Escrow Brochure
Budgeting
Construction Draw Report
Marketing Plan
Bill Pay